CHARMAINE ACHOUR
DIGITAL COMMUNICATIONS SPECIALIST
UX Design (UCT) | MCTS
With over 34 years of experience, Charmaine leads Zimile’s digital communication strategy, driving innovation and enhancing brand visibility across the company’s digital platforms, including the SharePoint intranet, corporate website, and social media channels. She specialises in storytelling, user experience, and cross-functional collaboration, delivering communication solutions that reflect Zimile’s technical excellence and client focus. Charmaine also champions digital transformation and automation, ensuring seamless, user-centred experiences and clear, impactful communication for both internal and external audiences.
Zimile’s core competency is the design, construction and supervision of various infrastructure projects through a single source support framework from concept planning through to completion. We are a Proudly South African, Level 1, 100% black-owned and managed company with a strong focus on youth employment.
Our company has an extensive footprint across South Africa with a strong presence in both the public as well as private sectors. Our experience across diverse industries and includes, but is not limited to, work on several rehabilitation, maintenance and upgrades of roads; preliminary, detail design and environmental impact assessments; tender documentation; taxiway reconstruction; and the rehabilitation of runways.
We are Zimile – where bold ideas meet practical solutions. We fuse technical excellence with imaginative thinking to design infrastructure that serves today and shapes a sustainable tomorrow. Rooted in African ingenuity, we engineer with purpose, passion, and a commitment to meaningful impact.